Marketing Connect: Growth

Hey there, I’m Abi. A marketing enthusiast that likes to dabble in a little bit of everything. Over the last 5 years I’ve had the privilege of working alongside some remarkable brands and incredible colleagues. So far I've worn many hats, from crafting compelling brand stories to driving strategic initiatives. It’s been an exciting ride through diverse industries, from tech startups to media companies and non-profits. One principle I hold dear is that marketing shouldn't be a mysterious art reserved for a select few; it's a dynamic field that everyone can embrace and excel in. I'm on the lookout for a mentee who shares a passion for marketing and the drive to make a real impact. Whether you're just starting out and eager to build a successful career or facing challenges in your current role, I'm here to be your sparring partner and support you on your journey.

Hi, I'm Andreas - I’m really passionate about helping people reach their full potential and having helped develop 100+ people over the years, I've also learned a lot along the way. I have 14+ years of experience in leadership, marketing & employee development and a proven track record of staggering results . My experience is relevant for people who wants to focus on the bigger picture in business understanding, leadership and scaling growth. I focus on working with the individual to build both their day-to-day execution plays, strategic problem-solving, and leadership skills in a way that plays to their strengths. My approach is all about being approachable and supportive, making sure you not only hit your goals but exceed them. I love working with mentees who are hungry for professional & personal growth and have an open mindset. Especially people who want to become managers themselves or take their current management skills further.

With 15 years in the SaaS industry, I’ve led teams across Marketing, Customer Success, Documentation, and Product Marketing, working in startups, scale-ups, and VC-backed ventures. As Director of Product Marketing at Zensai, my team drives plays a crucial role in bringing our new product to market while championing employee happiness and success. I’m passionate about aligning Product, Sales, Customer Success, and Marketing to drive revenue growth. If you’re looking to deepen your knowledge in Product Marketing, SaaS, or team building, let’s connect. Whether you’re starting out or aiming for leadership, I’m happy to guide you.

Hey there 👋I’m Casper Rouchmann, a marketing professional based in Copenhagen, Denmark, with a deep passion for growth hacking and demand generation. As the Chief Executive Officer and Founder of SparkForce, a company I established in November 2022, my mission is to enhance marketing effectiveness for businesses navigating the complexities of B2B marketing. Over the years, I’ve had the privilege of working with more than 40 companies, consistently focusing on innovative strategies to keep pace with a rapidly evolving landscape. Before founding SparkForce, I served as the Head of Marketing at United Fintech from January 2021 to December 2022. During my time there, I built a data-driven marketing function from scratch, achieving a remarkable ROI of over 4x on paid spending within the first year. I also drove the website’s traffic to over 10,000 monthly visitors, significantly increasing the company’s visibility and engagement. My journey in marketing has seen me take on various roles, including Head of Marketing at Complyon and Head of Growth at Templafy. In these positions, I focused on establishing robust marketing frameworks and driving lead generation through effective segmentation and digital strategies. I began my career as a Digital Marketing Manager at Templafy, where I successfully attracted over 1,000 users weekly in the product’s early stages, setting the foundation for its growth. My expertise lies in crafting integrated marketing strategies that not only drive growth but also enhance user engagement. I’ve consistently leveraged analytics and innovative techniques to deliver substantial results in competitive environments, and I’m excited to continue this journey, helping businesses achieve their marketing goals.

I have over 20 years of marketing experience and 8 years of building my own business. I’ve spent half my career agency-side and half client-side, which gives me a unique perspective on creative and strategic marketing. I have been living in Denmark for the past 16 years, but I am originally from Canada, and my business is international. I am passionate about technology and about why people buy. I get the most energy from uncovering the psychology behind great marketing and advertising and then implementing it. I’d love to work with a mentee who wants to learn about the dynamics of building brands and businesses and is passionate about showing how marketing translates to business results.

I'm fueled by a passion for growth ensuring that the organization meets its business goals. Although I started my career in IT, only to discover my heart belonged in the world of marketing. I have been working with B2B SaaS tech startups and scale-ups for over 15 years and more than half as a marketing leader. I've seen firsthand the magic of marketing - getting the right message to the right people, at just the right moment, through the perfect channel. I'd love to team up with a mentee wants to discuss their day-to-day challenges and long-term career goals, or who may be interested in a move towards a leadership role. What I can offer is an open, honest dialogue based on my experiences and interest in learning from the mentee. If you're bursting with ideas and energy, and if startups/scale ups, demand generation, digital marketing, light a fire in you, let's connect!

During the last 15 years I have been working as Product Manager, Marketing Manager and Head of Marketing in life science and pharma companies, from medical devices to biotechs. I have been working both in marketing downstream, working closely with sales and customer service and lately, in more strategic roles, shaping the pipeline of future products and markets in the company. I have experience in branding, product management, strategy, digital marketing, and leadership. People is a big passion of mine, I have been in leaderships roles for almost 10 years, and I truly enjoy developing and coaching people, building high-performing teams and moving things forward in a company. I look forward to working with a mentee who is ambitious, curious about how things are working in a company, interested in learning and expanding their horizons on how to grow into more generalist roles to see how things are connected.

Hailing from Australia, and with 10+ years of experience in creativity, marketing, and innovation, I've cultivated expertise on both the agency and company fronts. I've worked with companies ranging from multinationals to local startups, all with a shared goal of unlocking business potential through sustainable practices and creative problem-solving. My passion is deeply rooted in working alongside people and brands, guiding them to not only achieve their business objectives but also make a lasting positive impact on our world. As a mentor, I'm dedicated to fostering a creative approach to address business challenges, especially in the realms of digital strategy, communications, and platform development. If you're part of an organization—be it a startup or a global enterprise—and share my vision of creating a more sustainable future, I'd be thrilled to connect.

I am the Vice President of Growth at Onomondo, with over 10 years of global marketing experience in the USA, UK, Switzerland, and Denmark. As Nordic Women in Tech's Digital Leader of 2023, I’ve built my career on growing brands through strategic digital marketing and brand building, having worked with hypergrowth SaaS companies like Planday and Dixa. I’m also a published author, advisory board member, and co-host of the Marketing Corner podcast. I’ve had the privilege of speaking at major conferences such as SaaSiest, Tech BBQ, Inbound, and SaaStr. I'm passionate about mentoring, and especially enjoy helping individuals looking to transition their careers into marketing. As a leader with a more strategic focus, I enjoy helping those looking for a more holistic approach to growth marketing by combining both demand generation and branding initiatives, those looking to grow their leadership skills and career path, and also new working parents who want to be the best partner, parent, employee and employer they can be on whatever sleep they can get.

I am a Stanford educated executive with 20 years of experience from global commercial roles. I have been heading multinational teams within Marketing management, Business development, Product management and Service Innovation. Currently leading one of the world's strongest brands within the building industry. I am motivated by challenges to identify, develop and grow new commercial opportunities. I would be happy to share experiences and offer sparring to a mentee with a broad perspective on their own development, innovation within marketing or industry and thoughts on societal and sustainability challenges we all need to address.

During the course of the last 15 years, I have worked within Marketing, Public Affairs, Communication and Commercial functions in the B2B sector and in various leadership positions. Of those 15 years, ten have been spent in the Renewable Energy sector to enable the energy transition the world needs to fight climate change. Throughout my various roles, I have worked more specifically with digital marketing, digital development and implementation, go-to market strategy, marketing campaigns, event management, customer hospitality, brand management including employer branding as well as customer insights and loyalty surveys. Additionally, I have worked with both internal and external communication, market development and sales across various markets globally. For the last 4 years, I have used a few hours every months to mentor talents both internally in the company I work in, but also externally. From marketing professionals to start-up founders, I have mentored people across markets and disciplines offering support and sparring as needed. Why? Because I love people and I love to help others thrive in their professional life. I have had mentors myself as I have moved forward in my career and I love to give back to others to help others succeed. Lately, in addition to startup and marketing mentoring, I have been mentoring other people managers helping new leaders transition into leadership role and learn how to lead others. Watch mentor video

Hi, I am Leah. I am a marketing leader with broad experience honed from 10 years of working across B2C, B2B and B2G, on both the agency-side and the brand-side. I currently work at Ørsted, where I lead the Strategic Planning and Insights team in the Global Marketing Department. With over seven years of experience in the renewable energy industry in North America and Europe, I have spent most of my career supporting the growth of solar and wind energy. Besides being fluent in digital marketing and analytics, project management, campaign management and strategy, I have a strong grasp of how to navigate large complex organizations and drive results. As a person, I like a challenge, which is what has driven me to pursue a career in marketing in firms that don't always immediately buy-into the value of marketing. Crafting a strategy is exciting, but being able to communicate it in a way that resonates with executives outside of marketing, and can show commercial value, is what drives me the most. I was born and raised in Canada and moved to Copenhagen nine years ago to pursue my master’s degree. I am grateful for the experience that pushed me outside my comfort zone and led to massive growth on the personal and career side. If you are navigating a career in marketing and struggling to find your voice and your ideal fit, I can help you to articulate what your unique value is and how to build a career that plays on your strengths. Afterall, I believe that everyone can succeed, it is just about finding the right conditions. I speak both English and Danish and yes, I do love maple syrup.

Looking for a self-proclaimed marketing expert? Well, you've come to the wrong place. I'm 13 years into my marketing career and still trying to figure things out. Sounds like you? Let's do this together! My name is Luke. I'm the Chief Marketing Officer of Norrsken VC, Europe's leading early-stage impact investor. We back founders who aim to solve the biggest problems of our time while building massive businesses. Before that, I was the Senior Director of Brand & Comms at the fintech unicorn Pleo, where together we did the impossible: made expense management interesting (some would say "sexy", but that's a reach). Before that, I was the Director of Communications at Airtame and, before that, the Global Content Director at Momondo. I'm looking for a mentee(s) from a diverse background who believes in the value of storytelling, wiping out the machismo and egos you'll commonly find in startups, and is passionate about delivering exceptional marketing for companies that matter. If I had to pick my core skills, they would be comms (corporate, internal, public relations, copy), brand (strategy, localisation stickiness, effectiveness), market expansion, and building multi-faceted, empathetic marketing teams.

I’ve worked and helped shape the digital agency landscape in Denmark for more than 20 years. Today, I sit in our Senior Leadership Team as General Manager & Partner Manager at AKQA - one of the world's most award-winning and recognised digital design agencies. We get to work with global iconic brands, established start-ups, and big and small businesses across technology, design, branding, and strategy. I'm also Jury Group Member for the Danish Digital Awards and have been so since its inception 10 years ago. Having access to so much great work from hundreds of companies in Denmark is in itself a great inspiration and a way to stay up-to-date. My job is to build relationships with our many clients and deliver projects at scale while continuously examining the value hidden at the intersection of design, business, and technology. I always try to bring more energy than I take - into every meeting. I know what it takes to succeed and fail with projects and, most importantly, with people. So, if you want to sharpen your own digital profile and receive input on your future career path, I promise to give you honest feedback, useful perspectives, and, most importantly, help you become more conscience of your emotional composure and how to become an even better You.

With over a decade of broad experience in FMCG across both luxury and mass-market brands, I’m passionate about building brands and people. Currently leading as Vice President of Marketing at Carlsberg Denmark and serving as a Board Observer at Mikkeller, I thrive on blending strategic insight with creativity. Developing and empowering teams is at the heart of my leadership approach, fostering a culture of trust, continuous learning, and growth. I’m driven by the potential of people and products to make a lasting impact. Being a true believer that you can always learn, develop and do better, mentoring has always attracted me as I believe you learn together. Therefore, I started mentoring early and made sure to also have mentors that have helped me accelerate my career. I would love to work with a mentee that is looking for help on development plans, next career steps and stakeholder management which is key to unlock opportunities.

I have 20 years of experience in B2C and B2B marketing, with two-thirds of that time spent on the agency side and the remainder (counted in dog years!) in large international companies, working in both Group and Regional roles. I bring strategy to life by connecting people, navigating organizations, and finding pragmatic solutions, guided by the mantra: “be like water.” I want to mentor someone who is struggling to find their role and deliver results or provide guidance on building teams and developing capabilities to match strategic goals and/or organizational changes.

7 years ago I started Dreaminfluence, the first influencer marketing platform in the Nordics with focus on up and coming influencers. Throughout the years I have talked and gained knowledge from over 1000 marketers in the Nordics and Europe with influencer marketing as my speciality. I realised I now know a thing or two about how you as a marketeer can succeed with influencers and I want to give back to the community. I'm a 'startup goes scaleup' founder and can assist with everything around starting and scaling a business with a strong focus on go-to-market and bulding commercial teams. Fun fact: I was on the Danish national team in Bowling;) I look forward to meeting you!

I began my career in digital marketing and have accumulated over 15 years of experience across various roles in marketing, leadership, and technical capacities. I consistently find myself bridging the gap between technology and business. My journey has taken me through diverse sectors, including non-profits, B2B companies, and most recently, retail. I am originally from the U.S. and I relocated to Copenhagen in 2018 and this will be my fourth year mentoring with MarketingConnect. I’m am passionate about the program because I believe in the importance of supporting others professionally when I can, just as many have supported me. It offers a great opportunity to stay connected with the marketing community here in Copenhagen and I value the unique relationships that develop between mentors and mentees, which is something I’ve come to cherish over the years. While I’m particularly excited to connect with people on the digital side—where my career began—I also feel I can bring a lot of experience engaging around product marketing, UX/UI, content marketing, community management, and leadership. I look forward to hearing from everyone!

I’m a D2C marketing leader passionate about problem solving and learning something something new everyday. My colleagues would describe me as highly curious, data driven, and a good listener. At HelloFresh I lead the team responsible for driving customer growth and developing local brand campaigns across the Nordic markets. Prior to this I’ve worked in global strategy and expansion with a focus on go-to-market strategy. If you’re looking for a sparring partner to discuss marketing strategy, growth and analytics, or are simply keen to get input on personal development and your next career step, let’s connect.

I’m an experienced digital marketing leader with a strong background in driving digital transformation, building high-performing teams, and delivering measurable business impact. My journey at ISS has given me the opportunity to manage complex projects and lead marketing initiatives, which has taught me how to foster collaboration and achieve results in environments with many stakeholders. As a mentor, I can help you navigate the intricacies of business, providing guidance on managing stakeholder relationships effectively, while also focusing on boosting mental resilience—something I believe is crucial for long-term success in our fast-paced industry.

With 15 years of marketing experience, I’ve spent my career agency-side across different agencies in Copenhagen. I have worked in management consulting, digital and media agencies with a focus on digital marketing, strategy development and execution. I am passionate about making a difference and creating value for the clients I work for, and guiding them to a better tomorrow. I’d love to work with a mentee who wants to learn about the dynamics of excelling in a agency role, how to be a better consultant and make the most of the client to consultant relationship. Furthermore I would love to guide a mentee, who is stuck in a role they don’t think is for them in the long run, and how to shift career paths to a new and more suitable job role.

I am a marketing leader with 10 years experience with B2B SaaS marketing strategy, leadership, growth, demand generation, and ABM. Currently leading the marketing department in ComplyCloud, I have a background from companies like Trustpilot, Secomea and Wexer. I am passionate about drving growth through building marketing as revenue engine, making data driven decision and the art of combining data and creativity to foster a real impact as a marketer.

Hi, I’m Rasmus. I work and have worked in the creative industry for more than 15 years. I started as a freelance designer, then spent 10 years at a digital agency, working with design and tech. Today I run my own product design studio, serving global brands on projects ranging from digital ecosystems to board games. As an experienced creative mind and a father of 3, I would love to mentor someone in the creative space, helping with personal growth or entrepreneurial dreams in tech or design. I’d also love to share insights on balancing work and life, and which shortcuts to take without sacrificing your vision.

As the Head of Marketing & Communications at Volvo Car Denmark, I am proud to play a pivotal role in driving our organization's strategic vision. Our collective mission is to transform Volvo into a fully electric car manufacturer by 2030. I am the spokesperson for Volvo Cars in Denmark and an Ambassador within the Automotive Industry in Denmark. An industry that still has a long way to go when it comes to creating a healthy gender balance. Key Focus Areas: • Crafting Compelling Narratives: Leading PR activities to shape narratives that resonate, build positive relationships with media, and underscore Volvo's commitment to sustainability. • Leading Innovative Brand & Product Campaigns: Driving captivating campaigns that showcase Volvo's cutting-edge products and align with our global mission. •Strategizing and executing social media initiatives to amplify our brand voice and engage our audience. •Building Brand Advocacy: Developing strategies and executing initiatives to build a community of brand advocates who share our passion for sustainability, safety and innovation. • Creating Memorable Events: Curating events that not only bring our brand to life but also connect with our audience on a personal level. •Corporate Communication: Ensuring transparent and effective communication internally and externally.

I'm Sabari, and I'm excited to connect with you as a potential mentor. I'm the Business Unit Director for Grain and Feed at FOSS, and I've been lucky to have a fun and rewarding career so far. I'm passionate about helping others succeed, and I believe that everyone has something to offer. As a mentor, I'm committed to providing you with a safe and supportive space to explore your goals, challenges, and ideas. I'll also be there to offer advice, guidance, and support along the way. I see the mentor-mentee relationship as a two-way street, so I'm not too particular about the kind of mentee I'd like to work with. I'm confident that we can learn from each other, regardless of our stage in life or our background. Some of my pet peeves are working across cultures, B2B marketing, and cross-functional leadership to drive innovation. If these topics are of interest to you, I'd be happy to spar on them. I'm looking forward to getting to know you better and learning more about your goals.

With over a decade of marketing experience in NYC and Copenhagen, I've worked with brands ranging from Fortune 500 giants like Microsoft and Hilton to tech unicorns like Trustpilot. My career spans both agency and brand-side roles, giving me a comprehensive view from both sides of the table. As Client Director at NoA Health, I lead commercial strategy for healthcare clients, helping them achieve growth through more effective marketing and campaigns. I’m eager to mentor someone serious about mastering account management, brand development, and personal branding to make a real impact in today’s competitive market. If you're seeking hands-on guidance to navigate challenges and drive results, I’m here to help.

Director of Commercial Operations at Linkfire, a SaaS company working with major names in music and podcasts. With over a decade of experience in B2B SaaS, I’ve led teams across customer success, marketing, and engagement, and I’m passionate about driving growth and improving collaboration between teams. I enjoy working with people who are curious and motivated, helping them get to know their strengths and navigate their career paths. Whether you’re looking to discuss strategy, martech, or team structure, I’d be happy to mentor you through the challenges you’re facing.

With over 20 years in digital marketing and tech leadership, I’ve navigated roles on both client and agency sides, driving digital sales, marketing, and enablement initiatives, as well as building well-being teams, for international companies both within B2B and D2C. I love bridging user insights, journeys, creative content, and technology to build great user experiences. I generally thrive on transforming complex challenges into simple, impactful initiatives and get energized by both small and large challenges, and always strive to make tomorrow better than today. I’d love to work with a mentee eager to grow, whether your focus is digital marketing, sales, and enablement challenges, building teams, or advancing your career.

Hi, I'm Steffen Hedebrandt, CMO and Co-founder at Dreamdata, a leading Revenue Attribution Platform that enables B2B marketing teams to optimize and automate their marketing efforts with confidence. I've had the opportunity to scale companies like Upwork and Airtame, where I focused on linking marketing activities directly to revenue and building high-performing teams with a strong growth mindset. I'm excited to mentor ambitious marketers who want to connect their efforts to real business impact. I can help you develop a data-driven approach, craft effective growth strategies, and build teams that perform at the highest level.